You are passionate about getting ranked in Google but the thought of doing all the things when it comes to SEO leave you feeling drained and overwhelmed. In this episode, we talk about which specific tasks you can handover to a team, SEO expert, or Web Developer.
Sometimes it’s confusing to know: should we make SEO recommended changes for Google or for the humans who come to our websites? This is a great question and super relevant and you might be surprised by the answer in this podcast episode.
Read MoreMy first ever predictions episode! My intention with this episode is to give my thoughts on what is coming up in the world of SEO, specifically for Therapists + Counselors, as well as inspire you to take action on some of these learnings.
Doing Search Marketing doesn’t always equate to technical tasks. In this episode, I cover the topic of internal linking, what it is and how it impacts your rankings. I also give you some easy tips to action your internal linking (and rank better in Google).
Digital marketing doesn’t have to be scary! Let’s talk about the different moving components of your digital marketing plan and how to make sure they are working in unison (without feeling completely overwhelmed).
Read MoreI love sharing SEO strategies that will help you speed up your online presence on Google. In this episode, I cover a few tips to keep in mind as you start to attract that ideal audience who are already searching for you on Google.
Do you have a location based business and you want to get found on Google maps? This episode covers 3 components that have to be part of your Local SEO strategy.
First episode of 2022! I’m so excited to talk about this shift in my business and why I was called to help Therapists and Counselors on their Search Marketing journey.
Read MoreSo excited to share a conversation that compares and contrasts what the best website platforms out there are for small businesses.
Read MoreLet’s talk SEO Results + Learnings from this year (2021) for Small businesses in the Health + Wellness field. I share two client examples that I hope will inspire you going into next year to take charge of your Search Marketing and make your website an integrated part of your lead generation strategy.
Read MoreHaving a consistent ratings and review process is very important to your Google rankings. In this episode, I talk about why it’s important as well as some ideas for how to systematically generate local and global reviews.
Read MoreA lot of my clients have been asking me about GA4 and I’m excited to share my thoughts! This episode reviews some of the biggest differences between Universal Analytics and Google Analytics 4 and what you need to know as a small business.
Read MoreStruggling to understand how SEO efforts will impact your high level goals in your small business? In this episode, We review how to connect specific SEO and website actions to high level business goals. Specific examples and ideas included.
Read MoreI’m so proud of my SEO course students. In this episode, I spotlight three students who have made some changes on their website and what we can learn from them.
Don’t have time to write blog content? No problem! In this episode, we cover a few ways you can repurpose and recycle existing marketing content, as well as more fully integrate an SEO routine into your current marketing cycles.
Read MoreThe intention of this episode is to give you some ideas so you can walk away feeling inspired and pumped to write with the intention of ranking in Google.
Read MoreGoogle Web Stories has been around for a few years - maybe you've heard of them, maybe you haven't. In this episode, we cover what they are, how they can be used as part of your SEO strategy, and what questions to ask yourself when deciding to invest in Web Stories.
Read MoreAs small business owners, we choose our focus and resources very wisely. It may not be beneficial to do everything at once and I would never feel comfortable saying to someone that you HAVE to do SEO (just feels icky!). In this episode I cover some things to consider when investing in SEO as a Small Business.
Read MoreThis article is a beginner’s overview of the difference between technical SEO and content SEO. It’s meant for business owners, entrepreneurs, and writers who are deciding whether to handle SEO themselves or hand it off to a professional.
Read MoreHow do you feel about your SEO results right now? Measuring SEO efforts can feel heavy at times. Let’s talk more about how to connect these metrics to things that actually make sense for you and your business.
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