We've got another awesome SEO Case Study podcast episode! Marci is a recipe blogger and when we started, she had had some negative experiences with other SEO experts.
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I'm so proud of all my clients! Working with Taylor has been especially rewarding since his team was able to work alongside me and follow my SEO recommendations.
In this episode, I interview Taylor about the experience of going through AIM and I also share the traffic growth results has seen.
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Attracting traffic to your website is one thing but then actually improving how visitors convert is another.
In this blog post, I cover 3 tips to increase your website's conversion rate and how to measure conversion in the first place.
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Stuck on what to write about for your blog? Want to create a more conscious and intentional SEO strategy that not only attracts traffic but actually complements your business goals?
In this episode, I give you 3 blog post structures to consider that are considered more SEO friendly.
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In this episode, I share two small businesses clients I work with through my SEO retainers and the results they've gotten in the last 6-months.
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I was inspired to write about this because so many of my clients and students struggle with blog writing on a consistent basis.
In this episode, I cover 3 different steps to make the blog writing process fun and sustainable.
Understanding why people are searching what they search for will turbocharge your Search Marketing in more ways than one and make sure your keywords are connecting with your services, products are whatever you are currently promoting in your business.
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I’ve had this conversation over and over again with colleagues - what is the role of your website as a local business? Let’s talk it over in this blog post and podcast episode.
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In this episode, I give you some actionable ideas to start to understand what might be the cause of your loss and what you can take action on.
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Site speed is one of the more complex sides of SEO because there are many different moving parts and factors. In this episode, I cover some of the factors to take into consideration when you are starting to work on your site speed.
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I did a podcast episode two years ago (time flies!) where me and a colleague compared Social Media and SEO marketing side by side. One of the topics that were discussed was how the timing of SEO is fascinating.
First, someone searches something that is troubling them.
Then, they find your site and ta-da! Their question is answered.
The big question is: how can we do outreach without being super spammy?
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You might know by now that SEO is really a long term investment. That's why sometimes comparing it alongside our other marketing channels is a little bit tricky , since we aren't always going to see the immediate return.
One of my big goals for 2021 is writing a book (yay!) and it's part of that journey will be experimenting with my own SEO and applying the methodologies I teach and believe in for my own website.
One of the things I love about working in SEO is the variety of tasks I work on and how things are always adapting. Some find that stressful; I find it exciting and fun!
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When most people hear Search Marketing, they think code, and secret technical “tricks” that will get you on page 1 of Google. I think about how we can honestly change the world by answering people’s questions through Google.
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Speaking of writing, this is something that comes up for many of my clients and students when they are picking and using keywords. When you pick a certain keyword phrase, you may notice that the grammar isn’t right or the keyword itself is missing punctuation. So what do you do?
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Finding the right keywords is one thing. Then taking the time to select the ones that a good fit for your business and website is another task. In this week’s podcast episode, I cover 3 essential questions to ask when filtering through keywords that are a good fit for your business.
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We’ve been travelling for the last few days and wow - it feels good to be outside in the world, moving my body and getting slightly sunburnt.
I started writing more actively for my book (about SEO) and I’m feeling a bit more clarity about the overall message of the book, which is very exciting. More to come!
And, as is usual for Fridays, I released a new podcast episode: Where to find quality keywords.
Recently I was inspired to take a step back to answer the basic question: “What is SEO, really?” These three letters, S-E-O, are thrown around a lot in many different contexts, so it can be a bit confusing to grasp at first. I want to simplify it for you! Remember—there are no stupid questions when it comes to digital marketing and managing your website.
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In this podcast episode, I talk all about how to combine your SEO and PR strategies in a way that feels intuitive and doesn’t take up extra energy.
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