SEO and AI (March 2025 update)
In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the evolving landscape of AI and SEO in digital marketing. She emphasizes the complementary relationship between AI and SEO, highlighting the importance of a solid SEO foundation for effective AI optimization.
SEO Best Practices for Migrating a website (Behind the scenes)
In this conversation, Cinthia Pacheco and Jen Vasquez discuss various aspects of SEO, focusing on site migration, canonical issues, content management, and keyword optimization.
Are redirects bad for SEO?
In this episode of the Digitally Overwhelmed podcast, host Cynthia Pacheco discusses the complexities of redirects in SEO. She explains the importance of using redirects thoughtfully to enhance user experience and maintain website rankings.
Website Structure (and how it helps you rank)
In this episode, Cynthia Pacheco discusses the importance of website structure for ranking in Google. She explains that a cohesive and easy-to-follow structure is crucial for both humans and search engines to navigate and understand the content on a website.
How to learn from your competition data
In this episode, Cynthia Pacheco discusses how to learn from your competition data, specifically in relation to SEO competitive data.
When you don't like your keywords
Feeling awkward around your keywords is (surprise!) a totally normal experience! But don’t fret - in this podcast episode we walk through a few ways to get over this and continue to tap into keywords that have the potential to connect you with your ideal audience.
Keywords and Branding with Calvina
Summary
In this conversation, Cinthia Pacheco and Cynthia discuss the importance of keywords in branding and SEO. They explain how keywords help businesses get seen and connect with their target audience.
Creating new content vs. optimizing old
In this episode, I discuss the balance between creating new content and optimizing old content for SEO.
How to sell Web Analytics services to my clients
In this conversation, I discuss the importance of web analytics, specifically Google Analytics, for small businesses.
How to use GA4 effectively with your clients
Let’s talk tips for using Google Analytics 4 effectively with clients.
Long tail vs. short tail keywords
Ok - let’s get slightly technical for a second. Let’s talk about long tail vs. short tail keywords.
How to choose keywords for SEO
In this episode, Cinthia discusses how to pick the right keywords for your online business. No previous tech knowledge is required to understand this and start taking on your SEO today.
Behind the scenes: SEO Seasons Society Demo Call
In this behind the scenes episode, you get a taste of the SEO Seasons Society monthly demo calls. In this demo call, we review Jen's reporting using Looker Studio, Search Console and Google Analytics.
How to find keywords for SEO
In this encore episode, Cinthia discusses the importance of finding quality keywords for SEO.
What are keywords?
In this encore episode, Cinthia discusses the foundational topic of keywords in SEO. She explains that keywords are words or phrases that people search for to find content on the internet.
SEO Prep for Holidays
The holidays are just around the corner! And preparing our website for this incredible opportunity is everything. So what does it mean to do SEO prep for the Holiday. Listen to this episode to find out!
How long should my blog post be?
This is such a great question and I know for a lot of you, you are really wanting to understand how this impacts your potential to rank. This is what we talk about in this episode!
How are health searches different from other types of searches
Many of you listening are Health and Wellness businesses, so this one is for you. Ranking in Google for health terms isn't always easy, but it's worth it since it can change how your website and business attract clients who are already looking for what you have to offer.
Does having multiple keywords on a page improve your rankings?
I get this asked this excellent question often so I thought I'd create a podcast talking about this. I hope this inspires you to take more intentional and consistent action with your Search Marketing.
How to rank in Google with Pinterest with Jana O.
I’m bringing my good friend Jana O. back onto the podcast to talk about SEO and Pinterest strategies to getting ranked in Google with your Pinterest marketing. We’ve had several clients ask about this and we wanted to give some guidance and strategies to make this happen for you!