How to sell Web Analytics services to my clients
In this conversation, I discuss the importance of web analytics, specifically Google Analytics, for small businesses. I provide tips on how to approach the conversation with clients, how to integrate web analytics into existing services, and how to communicate the results effectively. I emphasize the value of web analytics in showing clients the results and progress of their online presence. I also suggest different pricing strategies for offering web analytics as a service.
Other Episodes / Blogs You’ll Enjoy:
Do you need to learn Google Analytics as a small business owner? https://digitalbloomiq.com/seo/google-analytics-small-businesses
Can anyone do SEO? https://digitalbloomiq.com/seo/can-anyone-do-seo
How to measure seo efforts https://digitalbloomiq.com/seo/how-to-measure-seo-efforts
Listen to full episode here:
What You'll Learn in This Episode:
Web analytics, such as Google Analytics, can change the conversation with clients and enhance the value of services.
Integrate web analytics into existing services by slowly introducing reports and data to clients.
Communicate web analytics in a way that is digestible and tied to clients' goals and interests.
Consider pricing web analytics as an add-on or including it as part of existing services.
Web analytics can be used to show clients the results and progress of their online presence.
Episode Timestamps
00:00 Introduction and Reflection on Web Analytics
02:01 The Power of Web Analytics in Changing the Conversation
03:07 Integrating Web Analytics into Existing Services
08:29 Communicating Web Analytics: Making it Digestible
09:21 Pricing Strategies for Web Analytics as a Service
10:54 Showing Results: The Value of Web Analytics
13:04 Starting to Use Web Analytics with Clients
14:27 Conclusion and Course Promotion
Website Links:
Full episode shownotes for this episode: https://digitalbloomiq.com/seo/selling-web-analytics
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