SEO and AI (March 2025 update)
In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the evolving landscape of AI and SEO in digital marketing. She emphasizes the complementary relationship between AI and SEO, highlighting the importance of a solid SEO foundation for effective AI optimization. Cinthia shares insights on how her agency is integrating AI into their marketing strategies, including the development of custom AI assistants for clients. She also hints at expanding services beyond traditional marketing and announces an upcoming training session focused on AI optimization.
Other Episodes You’ll Enjoy:
AI for Copywriting Creativity with Shelley Smith / ep295 : https://digitalbloomiq.com/pod/ai-and-creativity-shelley-smith
Experience, Expertise, Authoritativeness, Trustworthiness (or EEAT) / ep310 : https://digitalbloomiq.com/seo/e-e-a-t
Visibility and SEO with Calvina Nguyen / ep289 : https://digitalbloomiq.com/pod/seo-and-visibility
Check out the AI Visibility Training here: https://courses.digitalbloomiq.com/introduction-to-aio
Listen to full episode below:
Key Takeaways
AI has been around for a long time, but its application is evolving.
AI and SEO can be seen as both competitors and partners.
A solid SEO foundation is essential for AI optimization.
Users are now searching with longer queries, impacting keyword strategies.
AI tools can enhance content creation but still require human oversight.
Custom AI assistants can be tailored to a client's brand voice.
The potential of AI extends beyond marketing services.
Cinthia plans to offer training on AI optimization.
Engagement with listeners is encouraged for topic requests.
The podcast will feature more exciting episodes in the future.
Episode Timestamps
00:00 Welcome and Introduction to AI in Marketing
03:12 AI and SEO: Partners or Competitors?
06:01 Shifting Strategies: Integrating AI into Marketing
09:05 Expanding Services Beyond Marketing
11:59 Training Announcement and Closing Thoughts
In this conversation, Cinthia Pacheco and Jen Vasquez discuss various aspects of SEO, focusing on site migration, canonical issues, content management, and keyword optimization.