This episode explores the retirement of Universal Analytics in July 2024 and the transition to GA4. They explore the importance of backing up data and provide options for saving Universal Analytics data, including using tools like BigQuery and third-party solutions.

This conversation really impacted me since there were so many facts and figures that confirmed the deep impact of digital life on our mental health.

Last year I used chat bots to run a challenge and ended up having a successful return on a online product. That is why when Chrys Tan reached out to me to talk about chat bots, I was more than excited.