Keywords : How To Use Them On Your Website
Are you ready to start ranking in Google? Maybe you’ve gotten your site to a decent place and you’ve researched keywords but you aren’t sure how to actually use them.
(Psst..if you need help finding keywords, here are resources to help: Finding the best wellness keywords, Understanding your Search Persona, How To Start a Wellness Blog)
But before we dive in I want to say the following: Search Engine Optimization is not just about slapping on keywords on a page and forgetting about it. It is so much more. It is a process that takes some thought process and creativity to make sure it is working right for your website.
I also recommend choosing 1 - 2 keywords to focus on per page. Depending your SEO strategy, you can later choose to add more keywords but start keep it simple.
You can also listen to the podcast episode with each step here:
Ready? Let’s do this!
Here are all the areas you can add keywords to your website:
URL
Title
Meta Description
Headings
Body of Content
Images
If you are looking to add keywords to an old blog post, I recommend opening a new Google document, copy/pasting the old blog post there and rewriting it from there before updating the actual site. This way you won’t get distracted by other site things (ahh! That opt-in is old or I want to update that image of me).
Happy keyword adding! Once you are done adding your keywords, share your progress in the comments below so I can check it out 👇👇👇
Looking for more SEO resources? Check them out here:
In this conversation, Cinthia Pacheco and Jen Vasquez discuss various aspects of SEO, focusing on site migration, canonical issues, content management, and keyword optimization.