SEO Demo Call - SEO Seasons Society Behind the Scenes
During the conversation, Cinthia and Jen discuss issues with meta descriptions not showing up correctly in search results. They explore possible reasons for this and suggest rewriting the meta descriptions with more targeted keywords. They also discuss the importance of conducting keyword research and tailoring content to specific target audiences. Cinthia provides tips on using Google Search Console to check indexing and offers suggestions for optimizing the website's footer for SEO purposes. In this conversation, the participants discuss various topics related to website errors, SEO, content performance, and website migration. They address issues such as false errors detected by SEO tools, the importance of alt image text, the use of redirection plugins, and the creation of custom 404 pages. They also discuss strategies for improving website speed and the benefits of linking Pinterest to Instagram. The conversation concludes with a discussion on backing up and deleting old website pages.
Other Episodes / Blogs You’ll Enjoy:
Visibility and SEO with Calvina Nguyen: https://digitalbloomiq.com/seo/long-tail-vs-short-tail
SEO Case Study with Hubert Johnson: https://digitalbloomiq.com/pod/hubert-johnson
How to choose keywords for SEO: https://digitalbloomiq.com/seo/how-to-choose-keywords-for-seo
BTS SEO Seasons Society Demo Call: https://digitalbloomiq.com/seo/demo-seo-call
How to find keywords for SEO: https://digitalbloomiq.com/seo/how-to-find-keywords-for-seo
Listen to full episode here:
What You'll Learn in This Episode:
Meta descriptions may not show up correctly in search results due to Google rewriting them or prioritizing different content.
Rewriting meta descriptions with targeted keywords can improve their visibility and relevance in search results.
Conducting keyword research is essential for optimizing website content and attracting the right audience.
Using Google Search Console can help identify indexing issues and provide insights for improving website visibility.
Optimizing the website footer with relevant keywords can enhance SEO and attract targeted traffic. SEO tools may detect false errors on websites, so it's important to manually review and validate the reported issues.
Alt image text should be used strategically, and decorative images can have blank alt text.
Redirection plugins can be used to redirect deleted or outdated pages to relevant pages or custom 404 pages.
Improving website speed can be achieved through plugins like WP Rocket or Auto Optimize.
Linking Pinterest to Instagram can help drive traffic and increase visibility.
Backing up and deleting old website pages can be done by setting them to draft or exporting them as XML files.
Episode Timestamps
00:00 Introduction and Meta Description Issues
02:32 Google's Rewriting of Meta Descriptions
06:14 Targeted Keywords and Content Optimization
11:26 Using Google Search Console for Indexing
18:59 Importance of Keyword Research
21:21 Finding Niche Keywords for Better Traction
24:45 Addressing False Errors Detected by SEO Tools
28:03 Strategies for Using Alt Image Text
29:02 Analyzing Content Performance
31:27 Redirecting to Low-Ticket Calls
33:25 Linking Pinterest to Instagram
39:10 Improving Website Speed
44:03 Managing Website Errors
46:24 Using Redirection Plugins
48:31 Creating Custom 404 Pages
53:01 Backing Up and Deleting Old Website Pages
Website Links:
Full episode shownotes for this episode: https://digitalbloomiq.com/pod/seo-demo-call-july24
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OTHER EPISODES
In this episode of the Digitally Overwhelmed podcast, Cinthia Pacheco takes listeners behind the scenes of her SEO Season Society demo calls. She discusses the importance of understanding SEO challenges, the significance of meta descriptions, and the necessity of keyword research and content strategy.