Using Debt as a Tool for Business Growth with Danielle Hendon

In this conversation, Cynthia Pacheco interviews Danielle Hayden, a fractional CFO, about money management and financial mindset for women-owned businesses. They discuss the importance of continually learning and seeking support in managing finances, as well as common mindset issues that women face. Danielle emphasizes the need to prioritize paying oneself and understanding the numbers in order to make informed decisions. She also addresses the stigma around debt and highlights the importance of creating a calm and relaxed environment for making business decisions.

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What You'll Learn in This Episode:

  • Continually learning and seeking support is crucial for managing finances in business.

  • Women often feel the pressure to do it all and know it all, but it's important to recognize one's zone of genius and delegate tasks.

  • Paying oneself consistently and understanding the numbers are key to financial success.

  • Women-owned businesses should consider using debt as a tool and explore options like lines of credit.

  • Creating a calm and relaxed environment is essential for making informed and effective business decisions.

Episode Timestamps

  • 00:00 Introduction and Passion for Money Management

  • 06:06 The Need for Financial Education for Women

  • 08:33 Mindset Issues and Delegating Tasks

  • 13:34 Prioritizing Paying Oneself and Understanding the Numbers

  • 27:24 Creating a Calm and Relaxed Environment for Making Business Decisions

More about Danielle:

Danielle Hendon is the founder and owner of 4 Corners CFO, a firm offering financial advisory services to small business owners on a scale that fits their company and budget. Coupling her decade of experience in corporate finance and accounting with her passion for small business owners, Danielle brings the benefit of “big business” financial analysis to entrepreneurs. Now, instead of helping corporations increase share prices, Danielle gets to help business owners increase their livelihoods so they can leave a legacy and lasting impact on their community.

Danielle's links:

  1. Website: https://4cornerscfo.com/

  2. LinkedIn: https://www.linkedin.com/in/danielle-hendon/

  3. Instagram: https://www.instagram.com/4cornerscfo/

Website Links:

Full episode shownotes for this episode:  https://digitalbloomiq.com/pod/danielle-hendon

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CINTHIA PachecoComment