Digital Bloom IQ

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Visibility and SEO with Calvina Nguyen

Let’s talk about visibility and SEO! In this conversation with my friend Calvina, we talk about the concept of visibility and its significance for brands and businesses online. We cover both SEO and visual branding in achieving visibility, as well as the practical means of enhancing visibility through different online platforms. We also review the importance of keywords and the analysis of search console data in shaping marketing and branding strategies.




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What You'll Learn in This Episode:

  • Visibility is about showing up in the right places to the right people at the right time, and it looks different for every business.

  • SEO and visual branding play a crucial role in creating visibility for online businesses and websites.

  • Keywords are essential in defining brand identity and shaping marketing and branding strategies.

  • The analysis of search console data can provide valuable insights for optimizing SEO and refining marketing strategies.

Episode Timestamps

  • 00:00 Introduction to Visibility and Branding Online

  • 02:48 The Concept of Visibility and Its Significance

  • 08:04 The Role of SEO and Visual Branding in Achieving Visibility

  • 15:03 The Importance of Keywords in Defining Brand Identity

More about Calvina: 

Hi, I’m Calvina, Designer, Photographer, and Brand Strategist.

I can spend a quick hour with someone and see their brand’s hidden potential. It’s already there. I’m just excited to bring it out so they can see it too.”

I spent 15 years in the creative industry working with brands doing design and photography. I’ve created beautiful work for others. I was able to see firsthand how important it is for businesses to understand all the layers of their identity to use it effectively. With the fast pace of social media, businesses need to create content quickly to keep up. Even with a large budget, having a hand in building your brand identity matters. I’m very passionate about helping you build that foundation with both knowledge and expertise.


Learn more about Your Brand Spark here:

Website Links:

Full episode shownotes for this episode:  https://digitalbloomiq.com/pod/ashley-cox

Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email

90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan

More information about the podcast and Digital Bloom IQ:

https://digitalbloomiq.com/podcast

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https://facebook.com/digitalbloomiq

https://www.linkedin.com/in/cinthia-pacheco/

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