It was so great to talk to Luke Peters, CEO & President of NewAir Compact Appliances. We get into some specific details of how ecommerce businesses should be approaching their SEO.

We talk about:

• How to balance the SEO on your ecommerce website and. Amazon

• Shopify SEO

• Branding for your product

• How to launch a new product

• Influencer Marketing
  
  
  Listen to this episode below:

There are many useful tids bits and ideas in this episode to be able to stand out from your competitors and really create a unique brand experience for your product.

More about Luke:

Luke Peters has started over 5 businesses. His current brand NewAir is growing with over 50 employees and multi 8 figure sales, which Luke started as a side hustle out of his garage, and has been ranked as one of the fastest-growing private Internet retailers in America for three consecutive years according to Inc. Luke's newest venture is a new ecommerce service business at www.retailband.com and he is the Host of The Page 1 Podcast, a twice-weekly Podcast featuring a variety of guests and thought leaders on topics ranging from channel strategy, tariffs, influencer marketing, product launches, and the details about how to grow ecommerce with big box retailers.

Luke's LinkedIn : https://www.linkedin.com/in/luke--peters/

Page 1 Podcast : https://podcasts.apple.com/us/podcast/the-page-1-podcast/id1478811133